I am from Hong Kong but with a diverse family background, I moved from Hong Kong to Prague, UK, and now Denmark. This experience has made me open minded and able to see things from different perspectives. My goal is to work in digital design with a high focus on user experience (UX/UI) and visual design. I like to address tasks creatively but I am detail-oriented, which is handy for staying organized. I have expertise in various creative tools and methods. I enjoy collaborating with others through an adapt-and-learn approach.
Digital Design
Throughout my school years, I was always interested in being creative digitally and traditionally. Product design and visual arts classes sparked a passion for me. The start of my design journey came from wanting to design for good where I created a mental health guide e-book for the IB personal project assignment.
Branding & Marketing
I started my academic journey in 2018 as a BA branding and marketing student. The design school developed my graphical skills and curiosity led towards branding and concept development. A lot of the projects and assignments for this course focused around sustainability, and boosted my awareness on the subject and desire to share the knowledge with others.
User Experience Design
Along the way of studying a master's degree in user experience design, I have devloped a passion for UI design. I've explored many digital solutions from VR solutions, web design, mobile app design, to game design , all in pursuit of exploring stylizistic ways to balance the asethetics of UI, the functionality, and user journey of UX. Ultimately, it lead to the exploring what digital accessibility is truly about.
Visual design, brand management, web design, and content design
Start-up (part-time business)Website UI/UX review and icon design
FreelanceDesigning a beauty product + service webshop with membership functionalities.
FreelanceCollaborated in cross-department teams utilizing SCRUM approach to create learning content in the wind, maritime, and healthcare industry. Storyboards, wireframes, mockups, and prototypes created Figma for safety training projects in VR, PC, and tablet. Designed webpages, app assets, and marketing contents (roll-ups, brochures, guides, businesses cards, SoMe posts). Utilizing market research, testing, and user feedbacks to enhance designs.
Creating a Shopify e-commerce webstore adhering to brand guidelines and implementing a clean UX/UI design with optimize functionality with automations. Ensure mobile-first design and collaboration with the team to product launch within 4 weeks.
Shoptify webstoreUpdating design UX flows, creating wireframes and mock-ups for a coffee review mobile app.
Start-up coffee review mobile appTaking creative ownership through UI designs for mobile apps and ensuring overall UX flow.
Social exercise mobile appTasks included planning and understanding marketing automations, specifically in email automations. This includes SEO work, aid in designing, setting up email campaigns and writing marketing contents for customers in English. Besides many hands-on tasks, there were also planning and preparing marketing strategies for the start-up company (Viciplay).
Point-based reward service for casual gamersTasks included designing infographics and exploring with creating brochures that highly focused on brand identity.
A learning experience of working with printing machines and understanding optimizations of paper weights and design. Created business cards for various clients, flyers, and fully process of creating a notebook (from design to packaging).
Collaborated with a cross-disciplinary team to design user interfaces (UI) for the game resembling a VHS/PS2 art style. Also contributed to the design of graphical assets for the Steam store page, ensuring a visually appealing and cohesive presentation.
Game: Terrifying Tales: Watcher's PointAn indie game studio with volunteers of university year 2 - graduates/alumni members who aim to create and release various game projects. My responsibility focuses on creating stylized UI designs and ensuring, collaboration with a cross-disciplinary team, and contributed to the design of graphical assets for the Steam store page. Overall ensuring a visually appealing and cohesive presentation and UX flow.
Game: Consortium's Fall: Echoes of Xo'laraAs a guest speaker at The Sheffield College, I shared insights on the usefulness of design and development documentation with students in a software development course. This course is designed to help adults, aged 19+, gain access to higher education and enhance their skills for the future.
Guest lecturer for 1 dayThis community club focuses on sharing different Chinese culture through various of public activities/events. As part of the board members in the Marketing and Communication position, my volunteering role focus on design for digital marketing (eg. Facebook, website) and print (eg. roll-ups, handouts).
Mentor for students part of VIA UC mentorship program.
Teaching lower school (grade 1 - 5) after school hours art class.
Formed, arrange and scheduling first aid team to be present at most school-wide events.
Course includes: Basic Coding (HTML, CSS, JavaScript), Web Development, AI, React Development, Responsive Design
SheCodesCourse includes: Objectives, Planning and Management, Stakeholder Mapping, Project Organization, Project Management in Complexity, Communication and Meaning-Making, Cooperation, Conflicting Perspectives, Learning and Evaluation
Business Academy Aarhus (Erhvervsakademi Aarhus), DK
Entire course is structured with SCRUM (an agile approach) with mixed co-hort of UX Design and Indie Game Development students.
Modules includes: UX Research, UX Design, Co-Creative Design & Practice, Development Practice
Specialty: Branding and Marketing
VIA University College (TEKO), DK
Course: Brand Management - Aligning Business, Brand and Behaviour
Course includes: Purpose & Experience, Design & Delivery, Leadership & Alignment, Practices & Engagement, Metrics & Returns
Specialty: Branding and Marketing
VIA University College (TEKO), DKCourse includes: Technical Aspects of Camera, Photo Editing, Producer's Mindset, Production Plan and Execution
VIA Student Incubator, DK
High Level: Economics, Art, Product Design
Standard Level: Math, English, Chinese (Mandarin)